Truro Fabrics is a UK based Fabric retailer situated in Cornwall and was established in 1984 by Rob and Frances Millbank.
The store offers a diverse selection of fabrics, ranging from basic craft supplies to elegant materials for wedding dresses.
With a long history of customer service, Truro Fabrics has been meeting the fabric needs of individuals for many years.
Whether one is interested in crafting a small project or designing a beautiful wedding gown, they can find all the necessary items at this boutique.
Magento development services provided their customers a way for making better purchase decision while shopping from their platform.
The textile sector in the United Kingdom boasts a rich history and is currently thriving.
According to Statista, this industry generated £9 billion in 2021 and offering employment to approximately 340,000 people in UK.
British textile manufacturers are highly regarded for their high-quality products, ranging from everyday clothing to luxurious fabrics on e-commerce marketplaces.
Many UK textile companies are doing sustainable production by utilizing eco-friendly methods to reduce water and energy consumption.
With a focus on innovation and skilled workforce, the UK textile industry will grow in the years to come.
Truro Fabrics faced an issue when they were unable to provide samples of their textile products to potential online customers.
Customers were hesitant to make large product orders without being able to physically see and touch the textile material and quality first.
As a result, Truro Fabrics found it difficult to persuade customers to make purchases, leading to a decrease in sales from their online channel.
They urgently required a solution that would allow customers to have a hands-on experience with their products before committing to bulk orders.
To tackle this problem quickly, they sought help of Webkul services using UVdesk ticket support.
In this case study, we will look into how Webkul effectively tackled the business challenges encountered by Truro Fabrics.
Magento 2 Sample Product extension revolutionized Truro Fabrics’s online business operations.
It allowed them to showcase sample products for customers to evaluate the quality of the products before finalizing a purchase.
Furthermore, the extension granted the flexibility to choose which customers could access sample products.
This strategic approach enhanced their marketing strategies and enabled them to target specific customers who were more likely to make a purchase.
Admin can set limits on the maximum quantity of samples a customer could order.
Also admin has complete control over their sample product offerings and can personalize details like prices and product titles.
To enhance the customer experience, the checkout process was streamlined, allowing customers to easily pay for sample products.
Webkul’s Magento 2 sample product extension directly addressed Truro Fabrics concern of ensuring customers made well-informed decisions.
Now, customers could confidently select the perfect products that met their requirements.
Magento 2 extensions have enhanced their brand image and made them one of the biggest textile supplier in the UK.
The solution opted by Truro Fabric has guaranteed its growth and will increase their sales and revenue in near future.
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