Maqadhe: Kuwaiti eCommerce Store Enhances Sales by Optimizing Performance

Maqadhe is a Kuwait based online shopping destination offering a diverse range of products to meet various customer needs.

The platform offers household essentials, personal care, cosmetics, baby products, groceries, and electronics at competitive prices.

With a user-friendly interface, secure payment options, and efficient delivery services, Maqadhe guarantees a convenient and reliable shopping experience.

By continually enhancing its offerings, Maqadhe remains a trusted choice for shoppers in Kuwait.

They decided to optimize website speed to boost sales and enhance the customer experience by making their Magento 2 store more responsive.

Maqadhe utilizing a reputable provider of Magento Development Services was able to achieve business goals.

Dynamics of Online Shopping in Kuwait

Online shopping in Kuwait is rapidly growing due to high internet use, smartphone adoption, and supportive government actions.

According to Statista, the revenue in the eCommerce Market is projected to reach US$1,614.00 Million in 2024.

The rise of e-grocery store platforms and grocery delivery startups highlights the sector’s diversification, meeting changing consumer preferences.

The fashion industry is booming with digital promotions and luxury brands using social media.

Consumers enjoy the convenience of home shopping and Kuwait’s e-commerce market is growing even more rapidly.

Challenges Faced by Maqadhe

Maqadhe encountered difficulties due to slow website image loading speeds and overall lower performance.

They lacked tools to improve website responsiveness and speed, key for customer engagement and sales of their eCommerce store.

Without these performance improvements, attracting and retaining customers on their online platform was difficult.

In order to resolve this, they contacted Webkul to hire Magento developers certified to create a solution.

This case study will explore how Webkul’s resolution helped Maqadhe overcome their obstacles.

Solution

Magento 2 Page Speed Optimization Extension

Magento 2 Page Speed Optimization extension enhances website performance with techniques like image optimization, lazy loading, infinite scrolling, and cache compatibility.

It Improves the Magento 2 SEO and minimizes bandwidth consumption by effectively compressing images and implementing caching mechanisms.

Below check the performance metrics of the Maqadhe online store before implementing the solution –

Desktop Performance:

Mobile Performance:

The performance and speed insights show poor results, highlighting significant areas for improvement.

Now, let’s examine the results after implementing the Magento 2 Page Speed Optimization extension, as demonstrated in the below analysis.

Desktop Performance:

Mobile Performance:

We can see a marked improvement in performance and speed insights, significantly boosting Maqadhe’s online store efficiency.

Ending Note

By implementing Magento 2 development Company solution, Maqadhe significantly enhanced its website performance, driving more sales and revenue.

They noticed higher customer engagement and repeat visits to their website due to the increased speed and improved responsiveness.

Thanks to these Magento 2 extensions, Maqadhe enhanced its operational efficiency and established itself as a leading eCommerce store across Kuwait.

Check the positive feedback at Clutch from Maqadhe owner, who is very pleased with Webkul’s service.