Ruiterplein: Netherlands Horse Care Firm Transforms into a Multi Vendor Marketplace
Ruiterplein is a Netherlands-based company specializing in equestrian equipment and horse care products.
Their horse-related products include saddles, accessories, grooming tools, and health supplements designed for horse enthusiasts.
Ruiterplein offers expert equestrian equipment and care, providing high-quality products to improve the bond between horses and riders.
Ruiterplein combines quality and innovation to provide horse lovers with expert advice, personalized service, and great equestrian supplies.
They desired to transform their online equestrian equipment store into a Multi-Vendor Marketplace model.
They sought out a reliable Magento development company to assist with their need for an Adobe Commerce solution.
Dynamics Of Equestrian Equipment In Netherlands
In the Netherlands, the equestrian equipment sector showcases a strong passion for horse sports, mixing tradition with innovation.
According to the FEI, there were about 450,000 horses and 500,000 riders in the Netherlands in 2020, and these numbers have increased in 2024.
The market serves all riders, from beginners to professionals, needing basic to specialized gear and horse care products.
Technological progress to eCommerce marketplace improves equipment quality and durability, making Dutch gear highly valued.
What Challenges Did Ruiterplein Face?
They wanted a fully functional online multi vendor marketplace to maintain competitive pricing while ensuring the growth of the platform.
In order to resolve this, they contacted Webkul to hire Magento developers certified for creating a solution.
This case study will explore how Ruiterplein utilized Webkul’s comprehensive solution to overcome their obstacles.
Solution:
Magento 2 Multi Vendor Marketplace
Magento 2 Multi Vendor Marketplace extension provided Ruiterplein with a solution for managing multiple sellers on its platform.
The extension provided a separate vendor dashboard, allowing sellers to showcase their store information.
Now, sellers can register and manage their product listings, inventory, orders, and shipments, and customize their seller profile page.
Users can create an account as a customer and then request a vendor account.
The admin can auto or manually approve vendors and products, giving them control over the quality of the platform, and can also include seller memberships.
The sellers can list and publish different types of products as needed for customers.
The customer can easily check the details of the seller, provided on the product page.
This multi vendor extension works perfectly with the Magento 2 Multi Vendor Mobile App as well.
Final Words
Ruiterplein utilized Webkul’s Magento 2 Multi Vendor Marketplace extension to enhance its online store by offering a wider range of options.
Magento 2 extensions enabled Ruiterplein to achieve success by providing a variety of options to shoppers through multiple sellers on their platform.
As a result, customer satisfaction has improved, leading to increased sales and revenue for Ruiterplein.
Through Webkul’s Magento 2 Multi Vendor Marketplace, Ruiterplein has strengthened its position in the Netherlands equestrian equipment industry.