Charm: Romanian Jewellery Store Integrates Point of Sale System
Charm is a Romanian Premium Jewellery Store that is based in Bucharest and provides a large collection of luxury jewellery pieces.
They showcase an extensive range of products including many types of bracelets, chains, earrings, and many more designer pieces.
With their commitment to providing the best luxury shopping experience, they provide the best deals to their customers.
Their brand is highly reputed and dependable while offering many items for occasions such as engagement and marriage.
Also, they make sure that the products are of the highest quality with the best designs at very competitive prices.
Magento Development Services helped this brand to successfully manage its retail operations without any hassle.
Gem and Jewellery Industry in Romania
The Romanian Gem and Jewellery Market has shown an upward trend in its growth in the last few years.
According to Statista, the market has reached USD215 million and is growing at a rate of 2.53% annually.
Romania has witnessed a rising demand for high-quality gems and jewellery that represents a mark of luxury.
The market is growing due to increasing disposable incomes, improving standards of living, and rising demand for designer jewellery.
Consumers in Romania seem to have an increased interest in both traditional and contemporary designs.
Manufacturers in Romania are expected to drive up customer demand for their products by innovating new designs with attractive colours over the next few years.
What challenges did Charm faced?
Charm noticed that managing its physical outlets with an online store was very tricky and required a lot of effort.
Also, it became a hurdle for them as they faced difficulty in expanding their business due to a lack of inventory management.
Charm wanted to expand its customer reach so it decided to improve its retail operations with the help of a POS system.
They wanted an easy-to-use POS that could help them meet their business objectives.
To resolve their problem they contacted Webkul via UVdesk support in the hope of getting possible solutions for their problems.
This case study revolves around how Webkul resolved Charm’s challenges with its powerful solutions.
Solution:
Magento 2 POS Integration
Charm used the Magento 2 Point of Sale System (POS Plugin) to sync their Magento 2 online store and physical outlets with ease.
With this now they can complete orders and receive payments in their physical stores without an internet connection as the data can be synced when it is online.
The following image shows the login interface of the POS system.
Using this extension Inventory can be updated in real time which provides a precise stock level of the available products.
The following image shows the product placed in the cart in the POS system.
The Magento 2 POS has an interactive and easy-to-use interface that helps its staff process orders quickly in physical stores.
The following image shows how the order is placed in the POS system.
Apart from this barcodes can be generated for products and coupons can be applied at the time of checkout using this POS system.
One of the best features of this plugin is that the admin can create multiple physical stores for a POS system which helps in increasing revenue.
End Note
Charm was able to easily manage both its online store and physical outlets with more efficiency using Webkul’s Magento 2 POS.
They successfully enhanced their customer experience, improved operations, increased sales and gave an excellent shopping experience to their customers.
Now they can collect payments in their physical outlets and automatically synchronize the data with the online store.
Charm utilized Webkul’s Point of Sale system to optimize its Romanian Jewellery Store and achieve success in the competitive market.