NauticGear is a Netherlands-based online store specializing in premium boating gear, accessories, and high-quality marine electronics for water sports enthusiasts.
It specializes in boating gear, including life jackets, fenders, boat locks, and advanced marine electronics.
Beyond equipment, the store also features casual water sports clothing, maritime-themed duvet covers, and durable marine dinnerware.
Customers rely on NauticGear for convenience, offering flexible payment options and pick-up or delivery choices.
Whether for hobbyists or professionals, Nautic Gear strives to exceed customer expectations with a reliable shopping experience.
NauticGear aimed to increase sales in their Magento 2 store by alerting customers when out-of-stock products were back in stock.
This leads them to choose a reputable provider of Magento Development Services.
The European water sports industry is experiencing significant growth, driven by rising participation and a keen interest in outdoor activities.
According to Statista, the European Water Sports equipment market is projected to generate a revenue of US$4.0 Billion in 2024.
Sports enthusiasts flock to water sports like sailing, kayaking, and stand-up paddle-boarding, appealing to casual fans and athletes.
Modern boating gear and marine electronics enhance safety and performance with innovations like GPS and eco-friendly equipment and available online marketplaces.
As interest in water sports and digital engagement grow, they position the industry for significant expansion.
Water sports encompass a variety of activities, including swimming, sailing, surfing, kayaking, canoeing, and stand-up paddleboarding.
In Europe, swimming is the most widely practiced water sport, while sailing thrives in coastal countries like Spain, France, and Greece.
Surfing is popular in areas known for great waves, particularly in Portugal and Spain.
Kayaking and canoeing are enjoyed in lakes and rivers, with Germany and the UK leading in participation.
Meanwhile, stand-up paddleboarding is rapidly growing due to its accessibility and versatility.
In the Netherlands, water activities are key to the culture, featuring sailing on lakes and surfing at coastal spots like Scheveningen.
Kayaking and canoeing are popular for exploring scenic national parks and tranquil lakes.
Stand-up paddleboarding is also growing rapidly, thanks to the accessible flat waters.
This variety of water sports highlights the Dutch lifestyle and their strong connection to water.
NauticGear struggled to keep customers engaged and boost sales on its online platform.
They could not notify customers via email when out-of-stock items were available for purchase.
As a result, they missed out on potential sales and customer engagement opportunities.
Additionally, their inventory management issues hindered their ability to capture customers’ attention and boost sales.
In order to resolve this NauticGear contacted Webkul via UVdesk for their business requirements.
This case study will explore how NauticGear utilized Webkul’s comprehensive E-commerce Solutions to overcome their obstacles.
Magento 2 Out of Stock Notification emails customers when an out-of-stock product is available again for purchase.
This helps minimize missed sales opportunities while enhancing overall customer satisfaction.
The image below shows that the ‘Jobe Wakeboard Logo Series & Maze Package’ is currently out of stock at the NauticGear site.
Customers can enter their email address to be notified when it becomes available for purchase.
Let us take another example below. We can see the item ‘Stainless Steel Ski Eye for Funtune or Water Ski Line’ is out of stock.
Once customers provide their email address, they will be informed when the item is back in stock.
The admin can decide if users are notified automatically or manually.
NauticGear took the Hyvä theme into consideration for their Magento 2 store.
They opted for Webkul’s Hyvä Theme development services to ensure that Magento 2 Out of Stock Notification integrates seamlessly with the Hyvä Theme.
Webkul is an official Hyvä Technology Partner and also a Magento Partner, Webkul offers custom storefront and theme development services.
The partnership between Webkul and Hyvä marks a key advancement in the Magento ecosystem.
Webkul, a leading module provider, has built Hyvä-compatible Extensions by integrating its vast module library with Hyvä’s theme technology.
Webkul held an engaging and valuable podcast session with Mr. Vinai Kopp, a partner at Hyvä Themes.
They discussed key insights into the Magento ecosystem and the role of Hyvä’s evolving theme technology.
Using Webkul’s Magento 2 Out of Stock Notification extension, NauticGear automatically notifies customers via email when out-of-stock products are available again.
This efficient stock management solution has helped NauticGear attract more customers and boost sales revenue.
Thanks to these Magento 2 extensions, NauticGear has become a leading provider of WaterSports equipment across Europe.
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