Flooring Fleet: UK Flooring Firm Uses Sample Products To Gain Consumer Trust

Flooring Fleet is a UK-based flooring retailer of high-quality wood, laminate, and luxury vinyl tile flooring products.

The company’s catalog has an impressive range of wood species, laminate finishes, and LVT styles, catering to diverse preferences and designs.

For nearly two decades the company has provided customers with an extensive selection of flooring solutions to suit every taste and budget.

They are known for providing quality flooring solutions at very competitive prices in the market.

With a commitment to quality, they make sure that each product meets the highest standards of craftsmanship and durability within the eCommerce marketplace.

Magento development services helped them to provide firsthand experience of their products to their customers.

Flooring Market in the United Kingdom

The flooring market in the UK is quite massive and is expected to grow steadily in the coming years.

According to Statista, the carpet and flooring market in the UK was valued at around USD 165mil. in 2024.

Hard flooring options like laminate, luxury vinyl tiles (LVT), and hardwood are gaining popularity among UK consumers.

Carpet remains the most popular flooring choice, making up nearly 60% of the e-commerce marketplace in flooring market share.

Laminate flooring has been popular due to its affordability and easy installation, capturing around 20% of the market.

With increasing home renovations and construction activities, the UK flooring market is expected to grow steadily in the coming years.

What Challenges did Flooring Fleet face?

Flooring Fleet faced issues as they were unable to provide samples of their products to potential customers.

This presented an issue because, without the ability to see and feel the products beforehand, customers hesitated to place bulk orders.

As a result, Flooring Fleet faced challenges in convincing customers to make purchases which impacted their sales.

They needed a solution to enable customers to experience their products firsthand before buying large orders.

To resolve their problem urgently they contacted Webkul with the help of UVdesk support.

In this case study we’ll look at how Webkul resolved the Flooring Fleets business issues to increase their sales.

Solution:

Providing Product Samples

Magento 2 Sample Product extension was the perfect fit for Flooring Fleet’s business needs.

It allowed them to add sample products to their store and let customers check the product quality before buying.

This solved Flooring Fleet’s main problem because customers could now make better decisions before placing an order.

The extension also lets Flooring Fleet choose which customers could buy samples which makes their efforts in marketing purposes more effective.

Customers can proceed to a quick checkout after adding product samples to their cart on their platform that has a compatible theme.

Meanwhile, the admin can also set maximum sample quantities that can ordered by a customer and can customize details like their prices and product titles.

End Note

Floating Feet using Webkul’s Sample Products extension was able to provide its customers with their samples more conveniently.

This Magento 2 Extension helped this UK flooring retailer market their products more effectively which attracted many bulk orders.

Now they can control who they are proving their samples to and the sample purchase limit for the customers.

Overall, this extension helped Flooring Fleet improve customer satisfaction, increase sales, and grow their business.