Landry’s Kitchen: USA Fine Dining Restaurant Widens Customer Base with Multi-level Marketing
Landry’s Kitchen is a USA-based fine-dining restaurant located in Houston that provides unparalleled food and services to its customers.
They operate more than 60 unique brands and subsidiaries such as Landry’s Seafood, Chart House, Saltgrass Steak House, etc.
Their commitment to providing the best dining experience to their customer has made them a leader in the hospitality industry.
With their team of experienced and reputed chefs, they are known for providing mouth-watering experiences to their customers.
WooCommerce Development Services helped this firm to increase its reach among the audience with effective marketing strategies.
Hospitality Industry in the USA
The Hospitality industry in the USA has seen increased growth in the past few years in the country.
According to Statista, the hotel industry in the USA amounts to USD190bn and is growing at 5.5% annually.
About 15 million American people work in this industry making it the fifth-largest industry in the USA.
The increase in international travelers for leisure and business also supports the growth of this industry.
Major cities like New York, Las Vegas, and New Jersey are among the top hospitality destinations in the country.
Marriot, Hilton, and IHG are among the top hospitality firms that provide top luxury experiences to customers in the USA.
What problem did Landry’s Kitchen face?
Landry’s Kitchen faced challenges in expanding its brand network to increase its customer base.
They realized that they needed to improve in promoting their brand, but they didn’t have a clear plan for it.
This made it hard for them to reach more people and achieve their sales goals.
They wanted a system that would help them reach more people and promote their brand more effectively.
Landry’s Kitchen researched to find the best marketing strategy for their brand and decided to implement a Multi-Level Marketing (MLM) system.
For this, they contacted Webkul via UVdesk support to solve their issues and meet their business goals.
This case study explains how Webkul helped Landry’s kitchen to resolve its problem and meet its objectives.
Solution:
Binary Multi Level Marketing plugin for WooCommerce
WooCommerce Binary Multi Level Marketing extension helped Landry’s Kitchen to implement a proper marketing strategy to expand their business.
This extension is designed to assist in promoting the products and services while also bringing new people to the business.
The administrator has the authority to share a special reference ID with up to two sponsors who can then each invite two more sponsors, which will contribute to the expansion of the firm.
One must first purchase memberships to sponsor other people to expand the business network.
The following image shows the Membership purchase for Landry’s Kitchen.
The Admin can track the sponsor’s profiles and genealogy tree and can set commissions for sales and new sign-ups in the business.
Once commissions are set, all members of the MLM can receive a commission based on their level in the system such as Platinum, Gold, and Silver based on their performance.
By setting commissions, the admin can motivate members to bring new people and help grow the business.
End Note
Webkul’s Binary Multi-Level Marketing for WooCommerce extension was crucial for Landry’s Kitchen in promoting growth and their network.
With the help of Webkul’s MLM extension, Landry’s Kitchen was able to overcome its previous networking issues and successfully expanded its network.
Landry’s Kitchen with the help of features like streamlined sponsor ID sharing, and commission-setting capabilities, they were able to overcome their challenges.
Using Webkul’s powerful and robust extensions this USA-based fine dining restaurant was able to widen its customer base to increase its sales and meet its business requirements.