SupplyApp: USA B2B Firm Transforms to Hyvä Compatible Marketplace
SupplyApp is a US-based B2B platform optimizing industrial supply chains with advanced technologies, offering MRO, PVF, HVAC, and tools.
Focused on meeting the needs of industries like chemical, steel, and automotive, SupplyApp streamlines procurement processes.
It provides businesses with essential supplies and equipment, streamlining procurement and boosting operational efficiency.
The platform streamlines supply chains and fosters stronger supplier relationships.
They aimed to transform their online retail store into a Multi-Vendor Marketplace, seamlessly integrating it with the Hyvä theme.
They were looking for a reputable provider of Magento 2 Development Services.
Dynamics of US Procurement Market
The USA procurement market is evolving rapidly, influenced by digitalization, supply chain optimization, and sustainability initiatives.
According to Statista, the Machinery & Equipment market is projected to amount to US$194.20 Billion in 2024.
Businesses are increasingly adopting e-procurement platforms to streamline sourcing, reduce costs, and improve transparency.
The focus is shifting towards data-driven decision-making, supplier diversity, and risk management to enhance efficiency and resilience.
Additionally, there is a growing emphasis on sustainability, with companies seeking to align procurement practices with environmental and social goals.
As the online marketplace adaption rises, technology and innovation are transforming procurement processes across industries.
What Challenges Did SupplyApp Face?
SupplyApp struggled with market expansion and missed opportunities due to a limited product range, which restricted its customer base in the USA.
The company needed to adopt a fully functional online multi-vendor marketplace, which could lead to an increase in revenue.
To support growth and maintain competitive pricing, SupplyApp adopted Multi-Channel Sales strategies.
In order to resolve this the b2b company contacted us through support helpdesk for their business requirements.
This case study will explore how SupplyApp utilized Webkul’s comprehensive solutions to overcome their challenges.
Solution:
Magento 2 Multi Vendor Marketplace
Magento 2 Multi Vendor Marketplace extension provided SupplyApp with a streamlined way to manage various sellers on its platform.
This extension features a specialized vendor dashboard that allows sellers to showcase their store information effectively.
Sellers can now sign up, handle product listings, inventory, orders, and shipments, and customize their seller profile page.
Users can create a customer account and then request a vendor account by selecting “Become a Seller” and setting up a unique store URL.
The admin can approve vendors and products either automatically or manually, ensuring control over platform quality, and can also manage seller memberships.
Sellers can list and publish various product types to meet customer needs.
This multi-vendor extension also integrates seamlessly with the Magento 2 Multi Vendor Mobile App.
Flawless Hyvä Theme Compatibility
SupplyApp opted for Webkul’s Hyvä Theme development services to ensure that the Magento 2 Multi-Vendor Marketplace integrates seamlessly with the Hyvä Theme.
This customization aimed to achieve full compatibility between the platform and theme, ensuring optimal performance and a smooth user experience.
Leveraging Hyvä Theme extension with Webkul’s expertise, SupplyApp ensures seamless functionality and a robust marketplace solution.
Concluding Words
SupplyApp utilized Webkul’s Magento 2 Multi Vendor Marketplace extension to broaden its online store offerings.
Magento 2 extensions facilitated SupplyApp’s success by enabling a diverse range of products from multiple sellers on their platform.
This enhancement, with the appealing Hyvä theme, has increased customer satisfaction, sales, and revenue for SupplyApp.
By leveraging Webkul’s Magento 2 Multi Vendor Marketplace, SupplyApp has solidified its position in the USA B2B eCommerce sector.