Bikenos is an online store based in Italy that specializes in sporting goods, components and spare parts for bicycles.
Founded in 2021 with the aim of creating a platform dedicated to all cycling enthusiasts, from beginners to experts. Their mission is to promote cycling as a sustainable means of transport and lifestyle.
They are are committed to providing high quality products, accessories, parts and apparels for cyclists of all levels.
They are passionate about cycling and wants to share this passion with customers by offering products that meet the highest standards of quality and innovation.
In this case study, we will explore how Bikenos increase business revenue growth and enhanced customer’s online shopping experience by using Webkul’s extensions.
According to Statista, the bicycles market in Italy is projected to witness a significant growth in revenue, with an estimated value of US$1.43bn by 2024.
Owing to rising health and fitness trends, the market is expected to grow in the future.
With the introduction of e-bikes and the growing popularity of cycling among younger generation, the market is expected to futher expand in the coming years.
The COVID-19 pandemic also had a significant impact on the industry. Bicycles and cycling related products are in high demand due to several factors such as need for safe transport options, closure of gyms, growing environmental concerns, etc.
Considering the above listed factors, Bikenos was started with the aim of providing high quality accessories, spare parts, clothing for cyclists.
Founded in 2021, some of the major concerns for Bikenos were to drive traffic, increase customer engagement, and streamline online shopping on their store.
They required a number of extensions that can help them attract customers, boost sales, and increase customer satisfaction.
Webkul’s team had detailed discussions for the requirements with their team. Based on the client’s needs, our team suggested them a set of extensions that can help scale their online business.
PrestaShop One Page Checkout cuts down all the unnecessary checkout steps and puts the necessary steps on a single page.
In default PrestaShop, customers have to go through a lengthy checkout procedure to complete the order. Long and complicated checkout process can sometimes frustrate customers and make them abandon their cart.
Bikenos decided to purchase PrestaShop One Page Checkout that reduces the checkout steps, allowing customers to quickly complete their purchase.
By providing a convenient and smooth checkout process, they were able to reduce cart abandonment and increase conversions.
PrestaShop Order Tracking facilitates online shop owners to provide up-to-date tracking information to customers. The extension allows customers track their orders right after the order is placed.
Merchants can add custom order statuses that works best for their business niche.
Allowing customers to track their orders throughout every step of delivery process helped Bikenos increase customer retention and build trust.
Acquiring new customers for an online store that is relatively new to market can be a challenge.
With PrestaShp Affiliate Program module, online retailers can allow the users to register as affiliates. Affiliates can invite referrals to the store through various modes.
Affiliates are rewarded with comission for registration of referrals and orders placed by them. To drive more traffic to the store and increase sales, Bikenos implemented affiliate program in their store.
Incorporating affiliate program helped them convert the loyal customers into local influencers. Allowing affiliates promote the business at various platforms offers more opportunities for quicker sales.
PrestaShop Sticky Add to Cart Bar displays an attractive sticky bar on the product page which includes product name, price, image, attributes, and add to cart button.
When a customer scroll back and forth on the product page, the sticky bar appears making sure that add to cart button is always in reach.
By integrating this extension, Bikenos ensured that at every step of customers scrolling on the product page, they provide them sticky add to cart bar, which improve shopping experience and generate sales.
Webkul’s extensions played a key role in driving business growth and providing out of box features to customers.
These extensions will help them in increasing engagement and build loyalty on store.
Also, please check our PrestaShop development services and a vast range of PrestaShop modules.
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